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Malaysia Airlines enhances partnerships in key markets with global rollout of MHplus

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Malaysia Airlines Expands Reach of MHplus with Global Rollout

Malaysia Airlines has taken a significant step in modernising its communication and collaboration with travel partners globally with the launch of its New Distribution Capability (NDC) platform, MHplus. Effective January 23, 2024, MHplus is now available in six countries, namely Malaysia, Indonesia, India, Australia, Singapore, and the United Kingdom.

Ahmad Luqman Mohd Azmi, CEO of Airlines from Malaysia Aviation Group

With the commencement of the global rollout, a substantial portion of the existing content will be made exclusively available to travel retailers and Travel Management Corporations (TMCs) utilising MHplus, ensuring a streamlined transmission process across the travel industry distribution chain.  In addition, agents who sign up with MHplus will also enjoy perks including access to all distribution content, enhanced offerings such as 10kg free baggage allowance with the airline’s ‘Lite Fare’, highly completive fares, eligible commissions for ancillary products and more.

Ahmad Luqman Mohd Azmi, Chief Executive Officer of Airlines from Malaysia Aviation Group (MAG), said, “Since the inception of MHplus, our pilot partners have enjoyed unrestricted access to all available distribution channel content through modern retailing channels available on MHplus. This has not only empowered them with personalised, tailor-made offerings but also ensured a seamless booking experience for all those involved. We are excited to expand the reach and capability of MHplus, ensuring equal opportunities to our valued partners across our key markets.”

NDC is a travel industry-supported programme by the International Air Transport Association (IATA) which enables airlines to modernise how they retail products to travel agents and travellers. Through curated services and enhanced product offerings, it aims to elevate the overall customer experience.