Jazeera Airways pledges foremost focus on providing its customers with comfortable and enjoyable travel experiences. Their continuous and relentless strive is to expand their network and improve offerings. Romana Parvi, Regional Manager, South Asia, Jazeera Airways, conveys that they are constantly evaluating and looking out to add new routes and destinations, whilst being committed to providing a wide range of travel options and comfortable travel experiences for every passenger.
– Prashant Nayak
Jazeera Airways is driving hard to capitalise on the potential of an upsurge in the Indian aviation market in the near future. Their main objective is to stay focused on expanding their network whilst remaining committed to providing a high-quality travel experience that transcends customer expectations. Various thoughtful and effective measures have been implemented by them to ensure on-time performance, such as optimising flight schedules and managing a well-maintained fleet.
“We are dedicated to providing a safe, reliable, and enjoyable travel experience to all of our customers. Our fares are affordable and we do have flexible booking options that should make travel planning easier for our travellers. It is important to mention that apart from this, we also make travel more accessible with convenient connections and comfortable layovers at our own airport terminal in Kuwait – Jazeera Terminal 5. To ensure a continued focus on improvement, we regularly solicit feedback from customers and use this input to further enhance our services and offerings. Overall, customer safety, and impeccable customer service remain our topmost priority,’’ assures Ramachandran.
India’s growth in the aviation sector has been phenomenal and it is now the third-largest domestic aviation market in the world and is expected to overtake the UK to position itself as the third-largest air passenger market come 2024. Ramachandran expresses that with a rapidly growing middle class and increasing demand for air travel, the potential for airlines to expand their operations and serve more customers is boundless. There most definitely is enough and more space for multiple airlines to thrive simultaneously. However, what remains important and noteworthy he says, “It is important that the airlines differentiate themselves to stand out and offer unique value propositions to attract and retain customers. Additionally, airlines must be able to adapt to changing market conditions to succeed in this competitive industry. Jazeera Airways has successfully implemented this practice for the past many years.”
High fuel costs, complex government procedures, limited airport slots, and high airport costs are some challenges that international airlines encounter when operating in India. “One of the challenges that we face is the seating capacity allocated to us as a part of the bilateral agreement between Kuwait and India. In Kuwait, the Indian population constitutes close to 1 million, ranking the second highest after Arab ex-pats. The seating capacity allocated is limited to 12,000 seats only, per week. There has been no increase in seats since 2007 when the Indian population was just about 300,000. This resultantly has the ex-pats taking flights via other countries to visit their home towns,” states Ramachandran. The airline has been in talks with both the Indian and Kuwait governments in this regard and Ramachandran urges them to take significant notice of the prevailing condition and also consider negotiating and enhancing the number of seats being currently flown.
Though a low-cost carrier, Jazeera Airways ensures that they engage with their passengers at various levels. They offer a range of ancillary services, such as seat selection, extra baggage allowance, and in-flight meals, to enhance travel experience for their customers. Adding more Ramachandran, says, “We work with banks and offer special fares or discounts on tickets. We at Jazeera Airways decisively prioritise customer needs and satisfaction and on a regular basis track customer feedback. Our aim is to make the best use of this invaluable input to improve our services and offerings to better the needs of our customers. Our dedicated customer service team is available round the clock to address grievances, disputes, and issues that our customers or travel partners may encounter. Our customer service team works diligently to resolve these reports in an orderly and timely manner to ensure the complete satisfaction of our passengers and partners.”
Jazeera Airways masters the art of reaching out to potential customers through well-planned marketing campaigns targeted and devised at promoting the brand and its offerings. Their marketing strategy revolves around providing a high-quality travel experience and building long-term relationships with their customers.
Commitment to sustainability is a well-defined and definite measure most airlines today take utmost care of to ensure that they are set apart, stand out, and outshine their competitor. At Jazeera Airways, the fleet of aircraft includes the A320neos which are fuel efficient and have significantly lesser carbon emissions. Jazeera is the first Kuwaiti airline and the region’s first LCC to implement a climate compensation initiative CHOOOSE™ that helps passengers offset their carbon impact.
Jazeera Airways has added two new European destinations -Belgrade in Serbia and Tirana in Albania this summer. In addition, flights to Prague, Czech Republic, and Sarajevo, Bosnia, and Herzegovina are soon to resume. The airline serves over 66 destinations with Tbilisi, Larnaca, Istanbul, Baku, and Cairo continuing to be the most popular destinations for travellers from India.
