EaseMyTrip.com, a prominent online travel tech platform, has announced a strategic investment of Rs 33 crore in Etrav Tech Limited. This investment secures 4.94 per cent of the post-allotment paid-up equity share capital of Etrav Tech Limited, marking a significant step in EaseMyTrip’s expansion strategy to diversify its portfolio.
Etrav Tech Limited presents a comprehensive range of travel-related services, encompassing Flight API, holiday packages, Hotel API, white label solutions, Bus API, and visa applications. This diverse array of offerings positions Etrav Tech as a versatile player in the travel technology sector, catering to various aspects of travel planning and booking.
The primary objective of this strategic investment is to acquire a minority interest and strengthen EaseMyTrip’s B2B segment offerings, catering to the diverse requirements of its corporate clients.
Nishant Pitti, CEO and Co-Founder of EaseMyTrip, expressed his enthusiasm about the investment, stating, “We are aiming at diversifying our portfolio in the non-air segments. After investing in hotels, we now intend to enhance our services for our corporate clientele, and investment with ETrav Tech Limited will be pivotal in the same. Leveraging their tech capabilities and expertise in dealing with B2B clients, we are confident to service our corporate clients better with improved offerings. Strategic decisions like these mark a milestone in our journey and fortify our commitment to providing seamless travel experiences for our customers, backed by innovation and technology.”
Heniel Rupaarelia, Managing Director of Etrav Tech Ltd, echoed Pitti’s sentiments, emphasising the strategic alignment between the two companies. He said, “We are delighted to collaborate with EaseMyTrip, a prominent player in the travel industry. Their strategic focus on diversifying into non-air segments aligns perfectly with our vision for expansion and innovation. By combining EaseMyTrip’s investment with our tech capabilities and B2B expertise, we aim to deliver unparalleled services to corporate clients. This collaboration underscores our commitment to providing seamless travel experiences, driven by technology and customer-centricity. We believe that our combined strengths will enable us to create value-added solutions for corporate travelers, further solidifying our position in the market. We are excited about the opportunities this partnership brings and look forward to achieving mutual success and growth.”
