Saudi Tourism Authority (STA) will make its debut at the 29th edition of South Asian Travel and Tourism Exchange (SATTE) 2022, India’s leading travel and tourism trade exhibition from 18-20 May 2022.
STA is responsible for raising awareness of Saudi, the authentic home of Arabia, as a world-class, must-visit tourism destination. The Saudi pavilion will provide a platform for the travel trade to engage directly with and build relationships with STA representatives and key partners, showcasing the breadth and diversity of the country’s dynamic tourism offering.
“Saudi has embarked on an ambitious programme to drive inbound visitation from India, inspiring local trade partners and the traveller to explore the undiscovered beauty and wonder of the country,” said Alhasan Aldabbagh, Chief Market Officer – APAC, Saudi Tourism Authority.
“SATTE is one of the most prominent platforms for promoting tourism in South Asia and through our debut participation, we have an opportunity to highlight Saudi’s authentic Arabian culture, pristine nature, diverse landscapes and a rapidly expanding entertainment offer.”
“As we continue to open up to the world, India is an incredibly important key source market for Saudi and presents a wealth of possibility for trade partners, to grow their business and to ultimately, create a new exciting destination for Indian travellers.”
SATTE 2022 attendees will have an opportunity to visit the Saudi pavilion at B12 and engage in one-on-one meetings with the attending delegation to learn more about the world’s biggest new destination.
Find out more about STA’s participation at this year’s SATTE and the range of activities available to tourists in Saudi.
