In a strategic move to strengthen its presence in the Indian luxury travel market, Luxury Action, the multi-award-winning and pioneering provider of high-end Arctic experiences, has appointed Sara Sodhi Juneja as its official representative in India.
Luxury Action specialises in creating high-end experiences and expeditions across the Arctic, Lapland, Finland, and the rest of the Nordic region, including Greenland.
This collaboration also includes the representation of Octola Private Wilderness, Reindeer Manor Finland and the Arctic Circle Snowmobile Park, some of the most exclusive and experiential offerings in Finnish Lapland. The Luxury Action Group is also a member of leading luxury travel networks, such as Virtuoso, Serendipians, and XO Private.
Janne Honkanen, Founder and Chairman of the Board of Luxury Action, shared his enthusiasm for the partnership. He said, “Sara, with her deep industry expertise and strong network in the luxury travel segment, brings a wealth of knowledge and passion to this exciting new partnership. Sara will be the key point of contact for Indian travel professionals seeking extraordinary journeys with Luxury Action, Octola and Reindeer Manor, some of Northern Europe’s most unique and high-end offerings.”
With this appointment, Indian travel trade professionals will now have access to direct support with these prestigious Nordic brands, bringing Arctic luxury closer to the Indian market than ever before.
Expressing her excitement, Sara Sodhi Juneja said, “I am honoured to represent these prestigious brands in India. I look forward to working closely with the Indian travel fraternity to curate extraordinary experiences that capture the essence of Finnish luxury and Arctic charm,” shared Sara Sodhi Juneja.
