Sabi Sabi Collection has announced the appointment of Ace Connect, led by Alpa Jani, to enhance its presence in the Indian luxury travel sector. This strategic partnership underscores Sabi Sabi’s commitment to expanding its footprint in one of the world’s most rapidly growing luxury travel markets.
“We have always considered India of vital importance in our global strategy,” said Jacques Smit, Marketing Director of Sabi Sabi Collection. “With the appointment of Ace Connect, we aim to strengthen our relationships and enhance our brand in this exciting country. India has immense potential for exponential growth and this collaboration aligns perfectly with our future vision.”
Ace Connect, a specialist consulting firm catering to niche luxury travel and hospitality brands, brings extensive expertise and a well-established network across the Indian travel and media industry. The aim is to build extensive relationships that are mutually beneficial ensuring a long-standing presence in this key market.
Founded by Alpa Jani, Ace Connect is dedicated to offering premium destinations and travel products strategic visibility, long-term growth, and an in-depth understanding of the Indian market. With decades of experience, Jani has a deep understanding into India’s diverse travel network. Jani adds, “At Ace Connect, our passion for excellence fuels every collaboration. We are dedicated to giving our partners the desired business reach. Sabi Sabi Collection aligns perfectly with the evolving tastes of the Indian market, offering immense potential for growth and success on both sides.”
With over 45 years of expertise, Sabi Sabi Collection has established itself as a premier luxury safari brand in South Africa, renowned for its exceptional wildlife experiences and sustainable tourism efforts. Through its partnership with Ace Connect, led by Alpa Jani, Sabi Sabi aims to bring its immersive safari offerings to a wider audience in India.
The partnership marks an exciting chapter in Sabi Sabi Collection’s strategy, sustaining its position as one of South Africa’s premier luxury experiences.
