LaRiSa Hotels and Resorts has launched 8fold, a new brand in the mid-market segment aimed at catering to the growing number of upper-middle-class travellers seeking comfortable, sustainable, and affordable accommodation in the price range of INR 4,000–9,000 per night.
The recently established hospitality company currently operates 32 unique hotels across India and beyond, comprising a diverse portfolio of hotels, resorts, and villas. These properties are managed and marketed under three brands: LaRiSa Resorts, AM Hotel Kollection, and now 8fold, as the company expands to meet exponential demand.
The first properties to be launched under the 8fold brand are:
- 8fold by LaRiSa, Shimla
- 8fold by LaRiSa, Jibhi in Himachal Pradesh
- 8fold Pinecrest by LaRiSa, Bhimtal in Uttarakhand
- 8fold by LaRiSa, Siolim in Goa (opening soon)
The launch of the 8fold brand comes at an opportune time, as travellers show a marked shift toward mindful and purposeful travel. Increasingly, guests are seeking properties that offer privacy, follow sustainable practices, and deliver unique and wellness-focused experiences. Recent reports on India’s hospitality industry also highlight the rapid expansion of the mid-market segment, which places a premium on quality and value-driven stays.
Commenting on the launch, Priya Thakur, Founder and CEO of LaRiSa Hotels and Resorts, said, “8fold by LaRiSa is not just about boutique stays—it’s about reimagining hospitality through a lens of mindfulness, integrity, and guest-first service. Welcome to a hotel experience that values authenticity as much as guest comfort.”
Having successfully operated luxury and boutique hotels, LaRiSa plans to expand its portfolio to at least 50 hotels across all its brands, including 8fold, by the end of 2025.
Randhir Narayan, Director of LaRiSa Hotels and Resorts, added, “As for owners who would like to partner with us, our comprehensive support with facility planning, operations, sales, marketing and technology will assist them in creating a standardized product and also benefit them as they will be part of a brand that is managed and marketed under an organised sector.”
8fold by LaRiSa is a collection of carefully curated boutique hotels embracing the philosophy of mindful hospitality. Inspired by Buddha’s Eightfold Path, the brand is built on the following principles:
- Right View (Guest-Centric Vision)
- Right Intention (Intentional Service)
- Right Speech (Honest Communication)
- Right Action (Responsible Practices)
- Right Livelihood (Fair & Inclusive Employment)
- Right Effort (Continuous Progress)
- Right Mindfulness (Attentive Care)
- Right Concentration (Sustainable Growth)
At 8fold by LaRiSa, true hospitality goes beyond just providing a comfortable stay—it is about crafting meaningful experiences rooted in cultural respect, environmental responsibility, and personal care. Each hotel is thoughtfully designed to offer a harmonious blend of contemporary comfort and soulful hospitality. Whether travellers seek relaxation, adventure, or cultural connection, these hotels offer a home away from home.
Property Highlights:
8fold by LaRiSa, Shimla (Himachal Pradesh): An 83-key hotel located away from the city’s hustle but just a short drive from central Shimla. It offers elegant rooms and suites with floor-to-ceiling windows showcasing panoramic city and mountain views. The hotel features modern amenities, including a spa and serene outdoor spaces, offering both tranquillity and grandeur.
8fold by LaRiSa, Jibhi (Himachal Pradesh): A 9-key boutique resort nestled among deodar and pine trees, complemented by an apple orchard and the pristine “Hidib” stream—a tributary of the Tirthan River. Built in traditional Kathkuni style using blue stones from Rewalsar, this property reflects the heritage of Himachal Pradesh. Located just an hour from Kullu Airport, it’s easily accessible by road and air.
8fold Pinecrest by LaRiSa, Bhimtal (Uttarakhand): This 20-key boutique resort is set amidst lush hills and offers a perfect blend of natural beauty and modern comfort. Each room provides scenic views and cozy interiors, making it ideal for travellers seeking a serene and well-appointed stay in Bhimtal.
8fold by LaRiSa, Siolim (Goa) – Opening Soon: Located near the scenic Chapora River, this 15-key boutique retreat offers a peaceful escape with stylish rooms, a serene pool, and warm hospitality. It is ideally situated near Goa’s lively beaches, markets, and hidden gems, combining contemporary elegance with natural surroundings.