Indeva Hotels and Resorts has signed Hotel Sheetal Regency in Mathura under its midscale brand, The Mor Stays. The property will be rebranded as Hotel Sheetal Regency – The Mor Stays – Krishna Janmabhoomi, Mathura, strengthening the company’s presence in India’s growing spiritual tourism market.
Located near the Shri Krishna Janmabhoomi Temple, the hotel offers easy access to Mathura’s key religious and cultural attractions, catering to pilgrims, leisure travellers, families, tour groups, weddings and corporate guests.
A well-recognised name in the city’s hospitality sector, Hotel Sheetal Regency has served guests for over 25 years and is among Mathura’s first classified hotels. As part of the partnership, the property will undergo a phased brand integration, adopting The Mor Stays’ service standards, operating systems and guest experience enhancements while retaining its longstanding legacy.
Commenting on the development, Barun Gupta, Chief Operating Officer, Indeva Hotels and Resorts, said, “Hotel Sheetal Regency is already a renowned hospitality landmark in Mathura and one of the city’s first classified hotels, with a legacy of serving premium guests for over 25 years. The signing of this property marks another important milestone in strengthening our presence across India’s high-potential spiritual tourism destinations. Mathura welcomes millions of devotees and travellers every year, and we are excited to introduce The Mor Stays experience to this iconic city. Our vision is to offer guests comfortable, value-driven stays backed by exceptional service, operational excellence, and authentic local experiences.”
India’s spiritual tourism sector continues to witness unprecedented growth, driven by increasing domestic travel, infrastructure development, and rising demand for professionally managed hospitality offerings. With this addition, The Mor Stays is well positioned to cater to the growing influx of visitors to Mathura while contributing to the city’s tourism ecosystem and local economic development.”
Amit Jain, Chairman, Hotel Sheetal Regency, said, “We are delighted to partner with The Mor Stays, the hospitality brand of Indeva Hotels and Resorts. This collaboration marks the beginning of an exciting new chapter for Hotel Sheetal Regency. By combining our legacy of warm hospitality with Indeva’s proven operational expertise and strong brand standards, we are confident of delivering an elevated guest experience while further strengthening our position as one of the preferred hospitality destinations near Shri Krishna Janmabhoomi. We look forward to welcoming guests with enhanced services, modern amenities, and the same heartfelt hospitality that has always been our hallmark.”
Vineet Gopal, Head – Corporate Relations and Asset Management, Indeva Hotels and Resorts, “The addition of Hotel Sheetal Regency to The Mor Stays portfolio reflects our continued commitment to expanding through strategic management partnerships and asset collaborations. We remain focused on building a portfolio of quality hotels that deliver consistent service standards, operational excellence, and memorable guest experiences across business, leisure, and religious tourism markets. This signing further strengthens our presence in one of India’s most important pilgrimage destinations and reinforces our long-term growth strategy.”
